Are you creating a new business?
Start thinking about online reviews now!
Any business owner will tell you that starting a business is akin to giving birth to a child. You put all your hopes and dreams into that creation. Hoping the world will love and appreciate what you have made. Then one Karen gets online and says your baby is ugly. How can you manage someone criticizing your child? Your cutie, your bubbeleh, the apple of your eye?
Start thinking about these reviews that will break your heart now. Think about training your staff to provide excellent customer service from the get-go. Creating your business culture around the thoughts of positive reviews should happen before you open your doors. It is okay to start talking about wanting positive reviews. It is also okay to prepare yourself for the inevitable negative review that may occur.
If a negative review happens, you should post back
You should always give your side of the story. Even if that just consists of a sincere "I’m sorry." Be mindful of what you include when responding with an online review and stay professional. Every review should have a response.
After that, use PostBack to review your client to let other businesses know about their behavior. You'd want to know about the red flags or goodies, right? You can share the handy link to your Postie with other business owners.
Don't be afraid to ask for a positive review
Any time you have a positive experience where a client thanks you ask them to review you online. Successful businesses with high review ratings have the culture of soliciting feedback. Feedback is not a dreadful thing. It helps us grow and change. We cannot provide a successful product and service for people if we do not listen to feedback.
Running a business isn't easy, but it can be incredibly rewarding
VIDEO TRANSCRIPT
Being a business owner or attempting to open up a business, or leading people in business, is the scariest thing imaginable. And people on the outside world think this is some glamorous job where it's really easy... and it's not. Because you're the last person to get paid. You're the first person to show up in the morning. You're the last person to go to bed. And when things aren't right, nobody gets the credit, but you get the blame.
You got into business for a reason; because you had something to prove. You got into business for a reason; because you believe in you when other people did not.
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