How to Use Postback to Improve Interactions with Your Customers

A quick guide to the PostBack platform and customer service training

It’s time for businesses to “post back”

PostBack is an online community of businesses watching out for each other by rating, reviewing, and tracking customers in your industry and area. Your reviews of customers are ANONYMOUS. Your name and business name will NEVER appear on your review. Our goal is to encourage better customer behavior. If someone comes to your business and knows they can be rated too, we hope they may act a bit better. Request your free window cling so that customers know you expect them to treat your staff well.

Use our quick guide to get the most out of PostBack

Example Client Review or Postie on PostBack

First of all… What the heck is a Postie?

Besides being our amazing helper, a postie is an anonymous review of a business’s experience with a customer. Your name and business name never appear on the customer review. Your business can use these customer behavior insights to set your business up for success. We can all have a bad day, but sometimes it’s more than that. Searching Posties can reveal an ongoing pattern of behavior or tendencies a potential client has. Get customer insights BEFORE they even get to you!

Rate a client in 3 easy steps

Step 1
Give your client a star rating

Postie in the spotlight with a 5-star rating

Your business gets rated… why not the customer?

PostBack is flipping reviews upside down and giving power back to businesses. Customers should be accountable for their behavior. Now is your chance to shout out the good clients, and warn other businesses about the not-so-good ones.

Step 2
Use our icons to describe your client

Use our icons to let other businesses know what to expect from this client. PostBack’s pre-populated customer types cover a range of the best kind of clients, to ones that leave us scratching our heads, to ones that may require authorities getting involved. We’ve got options for all kinds of customers.

Submit your ANONYMOUS review so other businesses know what to expect when your client heads their way. You’ll be able to manage your posties in your dashboard.

Create Watchlists to get early customer insights

Watchlists are saved searches you create. Your Watchlist results update each time you log in and visit your dashboard. Set up Watchlists based on your area and/or industry. Use your Watchlists to get the heads-up on specific types of customers. Using PostBack gets you customer insights to help you screen potential customers before they even come to you.

For example, if you work in the automotive industry, you may want to keep track of customers who have been flagged as “impatient” a few too many times. With these insights you may want to schedule their appointment for a slower part of the day. This way they can get your full attention. Or, if you know it will be busy, you can adjust your staff schedule that day to ensure someone will be able to take care of their needs quickly when they arrive.

Maybe your Watchlist shows that one of your new customers has a history of late payments. With this insight, you’ll know you should probably ask for a deposit or start a payment plan with them.

… If only filing taxes was this easy…

Your dashboard has it all

Use your PostBack dashboard to manage your reviews of customers (“posties”), watchlists, and account settings. In addition to managing your own contact info this is where you can manage your business details, you rockstar! If you play your cards right you may even earn some badges to up your street cred.

Powerful tools for your business

PostieDex Guide to Customer Types

Use our PostieDex of valuable information from seasoned customer service experts to help your staff improve their interactions with varied, and often challenging, customer types. The PostieDex cards include a summary of the customer type, information on how to approach them, and often Pro Tip insights.

PostBack Blog

Our PostBack blog covers a variety of topics including customer service tips, how to support other businesses, ways to use PostBack and more!

Help! I’m lost!

If you have questions or need a little extra help, check out our FAQs page. Now, go forth and make the world a better place one Postie at a time!

You said there would be troll squashing!?

At PostBack, we think there is a lack of accountability online, and especially for online reviews. As small business owners ourselves, we created PostBack to squash internet trolls who make reviews that can really hurt businesses. We’d love to see unwarranted online reviews taken down by the original reviewer because the issue has been resolved. Let’s make the world a better place, one Postie at a time!

Have you ever wanted to rate or review a client?

Watch our quick guide on how to use PostBack

VIDEO TRANSCRIPT

Ever wanted to rate a customer… good or bad? We understand how online reviews can affect your bottom line. That’s why we created PostBack. Let’s get started!

PostBack lets you rate, review and track customers who have left an online review. Plus, it’s free! That’s in the budget.

This is called a Postie. Save time with our easy to use icons that make rating and reviewing customers a breeze. This is where you can share more details in response to a review without damaging your online reputation. You can even add your Postie to some online reviews. Sweet, right?

Don’t forget to set up your Watchlists to get notified about new posts by industry, location or reviewer.

Use our PostieDex as a guide to improve interactions with your customers.

Are you ready to help make the world a better place… one Postie at a time?

Find more videos our PostBack YouTube Channel »