Best Friends, Woman-ifesting From Day 1

Special feature: Founder’s blog

Best friends and business partners?!? It seemed scary at first. However, my bestie and I have ALWAYS been collaborators. Although our lives only overlapped briefly way back in the day (the “olden times” according to my kids), we have always been up to something TOGETHER. Doodles about teachers, doubles on the tennis court, sleepovers to really hone our shenanigans. These days we have to put in a little more effort to make sleepovers happen since we live over 7,000 miles apart from eachother. But, even that hasn’t stopped us. And now we’ve started PostBack together.

Honest conversations were key

At first, it was a little scary to consider doing something so connected to real, legit, business investment with a best friend. We’ve all come across horror stories of how it can all go wrong. My bestie and I had very open and honest conversations about our priorities… it’s friendship first. The business will have to go if it starts messing with our friendship. That’s why, in the hierarchy of our lives, we are “best friends” first, and “business partners” second. No one could ever love our weirdness in one another as much as we do (sorry spouses). Science is even pointing to the power of platonic friendships for your health and well-being.

Womanifesting in action

With our priorities outlined, we did what we do best. We got out of our comfort zone a la Jen Sincero and “woman-ifested” that shit. Like our projects in school, we each drove the areas we have skillsets in. We communicated, listened, and laughed. We realized that this business HAD to reflect who we are as people as it’s really an extension of us and our friendship. It had to be fun and incorporate a sense a humor into a generally serious topic. We put our “Besties!” superpowers on full blast and managed to create a business plan, get funding, hire a team and launch our site all in under a year.

Unbreakable bonds

I could not have done this with someone else like I was able to do with my best friend sister. When we brought our team together for PostBack’s launch we realized we probably overwhelmed them with our “bestie-ness.” We have a shared language, a deep and unique understanding of eachothers’ backgrounds, the same passion and zest for getting the most out of life, and the desire to make each other laugh so hard that we pee our pants.

I hope you are as lucky as I am to have that perfect partner in crime in your life. If you live far away from your best friend, maybe try one of these long-distance besties ideas, or give them a call if its been awhile.